Hubba Hubba
USP - Ruched Swim Dress
USP - Ruched Swim Dress
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Ruched Swim Dress – The Ultimate Swimsuit Project
Curve-enhancing. Sun-safe. Vintage-inspired elegance.
The Ruched Swim Dress is designed for women who want chic coverage, a confident fit, and intelligent sun protection — without sacrificing style. Made in Cape Town from high-quality Lycra, this swim dress blends retro glamour with modern functionality, offering a beautifully smoothing silhouette that celebrates curves of every size.
With generous ruching, ¾ sleeves and a higher back for sun safety, this swim dress is ideal for plus-size swimmers, modest dressers, retro lovers, active beach-goers and anyone who feels most fabulous with a little extra sun-safe comfort.
Why You’ll Love the Ruched Swim Dress
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All-over ruching
Generous front and back ruching creates shape, enhances curves, and offers gentle smoothing without tightness. -
Sun-conscious design
¾ sleeves and a higher-than-usual back help protect against excessive sun exposure — perfect for sensitive skin. -
Adjustable skirt length
Customise the fit to your comfort and height with easy side adjusters. -
Lightly interlined for smoothing & durability
Offers a polished finish while keeping the swim dress comfortable and flexible. -
High-quality Lycra for longevity
Designed to withstand regular swimming and proper care, giving you years of wear. -
Chic, timeless, and never frumpy
A little black number that’s equal parts elegant, supportive and sassily stylish.
How to Wear It
For maximum fit flexibility, swim dresses are constructed without built-in bust support or undergarments.
Wear yours with our coordinating classic one-piece swimsuit, or Hubba Hubba's longline bikini underneath.
Made in Cape Town
Thoughtfully designed with long-lasting materials to reduce textile waste and give you a swim piece that stays beautiful season after season.
Materials
Materials
Hubba Hubba panties are made from high-quality viscose lycra – a fabric made from natural fibres – they are as breathable as cotton to wear, but have a softer, more luxurious feel.
Shipping & Returns
Shipping & Returns
Orders are shipped on Mondays and Thursdays.
Your order ships directly to your door.
Shipping within South Africa is R100 per order.
International orders need to be quoted on a per case basis.
Cape Town 1 - 4 business days
Other Major cities 2 - 5 business days
Outlying areas 3 - 7 business days
Please note, import duties and taxes may be incurred on international orders. We send our products delivered duties unpaid and we have no control over these duties that may be incurred.
Collection is only possible via prior arrangement.
Returns:
Thank you for supporting a small business and shopping at Hubba Hubba.
We want happy-bummed customers, so if your item is faulty on receipt, please notify us within 14 days so that we can issue an exchange or credit note. Please note the item will need to be returned to us for inspection.
Conditions for returns of faulty items:
- Return must be logged within 14 days of courier delivery.
- Products must be unworn and unwashed.
We reserve the right to refuse returns of any merchandise that does not meet the above return conditions at our sole discretion.
Unfortunately, we cannot refund sale items or gift card purchases.
Size chart
Size chart
At Hubba Hubba, we believe everyone deserves to wear comfortable underwear.
To find your perfect panty fit, you need to measure around your upper* and lower** hips, and then find your corresponding size on our chart.
Don't worry if your measurements don't perfectly line up - the beauty of booties is that they come in all different shapes and sizes! Just pick the size that corresponds to your largest measurement.
Can't find your size on our chart? Please pop us a line - we'd love to see what we can do to help.
* Your upper hip is the top of your hip bones, approximately where your bellybutton is.
** Your lower hip is the widest point of your hips/bum.

To find your Hubba Hubba bra / top size, measure around your underbust, and the fullest part of your bust. If you fall between the sizes mentioned here and are a C-cup or smaller, go with the smaller size, and if you are a D-cup or higher, pick the bigger size.
Hubba Hubba's inclusive T-shirts are designed for a relaxed fit. They are gloriously soft and stretchy, so if you'd like a more fitted style, size down, or size up for a more oversized look. The chart below refers to the measurements of the T-shirt itself, so that you can gauge how you'd like it to fit you.
Care Instructions
Care Instructions
The better you look after your knickers, the longer they'll last!
Machine washable on cold cycle, preferably in lingerie bag.
Dry in the shade, do not expose to direct sunlight.

Upgrade to a three-pack
Like what you see? You have the option of buying individual knickers, or, get a three-pack at a discounted rate.
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Why pre-order?
Hubba Hubba is dedicated to making our products as affordable and accessible as possible for you, our customer. One way to do this is to minimise our waste. As we learn to streamline, and grow our customer base, pre-order is an effective way of achieving this: and a couple weeks isn't too long to wait for the perfect pair of panties, is it?
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Did you know?
Hubba Hubba has undertaken not to digitally distort their models in any way. Meaning no airbrushing, no filters, no photoshop. We believe our models are beautiful, just as they are, and don't need to be fixed by us. #allbootiesaregoodbooties